“Sgt. Pepper’s Lonely Hearts Club Band”, 1967, The Beatles.
I’m kicking off 1967 with the title track to the Sgt. Pepper’s album. Sgt. Pepper’s is the most important album that has ever been made. How can I make a bold claim? Well it might not be your favorite album (which is subjective anyway). It’s not the best selling album of all time either. But it’s contribution to music cannot be underestimated.
This is the album that made people want to buy albums. So far I’ve been looking at singles from 1964 to 1966, because that was what was important. By the end of the 60’s though, albums were what really mattered. People stopped buying the singles because they were buying the albums instead. Why? Because of Sgt. Pepper’s.
While this may not be the best selling album of all time, it is the first album to sell “really big”. To date it has sold about 32 million copies. No album before this sold anywhere near that amount. Album sales were what really made the Music Industry big before the 21st century. This album basically launched an entire industry. It’s equivalent in video games would be “Super Mario Bros.”, and the movie equivalent is “Star Wars”.
This album is doubly important now, because what the music industry needs is to sell more albums. What it needs is another Sgt. Pepper’s. (Easier said that done, I know.) The Music Industry needs an album that will excite fans enough, so that they will keep buying albums.